Data Analysis

Data-Driven Content Budget: How to Allocate Writing Resources

Content Operations, Data Analysis

Traffic Quality Assessment: Bounce Rate vs. Deep Visits

Data Analysis, Traffic Analysis

Conversion Rate Analysis: Why Nobody Submits Leads on Your Landing Page

Conversion Optimization, Data Analysis

How to Do Retention Analysis: Use Return-Visit Data to See If Content Is Remembered

Data Analysis, User Retention

Data-Driven Content Topics: Finding What Users Want From Data

Data Analysis, User Personas

Building GA4 Custom Reports: Skip the Templates, Build Around Business Questions

Data Analysis, GA4

Search Intent vs Conversion Intent: How to Connect the Two Funnels

Data Analysis, Search Intent

Generative Traffic Detection: How to Track Visitors from SearchGPT/Perplexity

AI Search, Data Analysis

I Built a Website Analytics Tool: Site Analytics Is Now Open Source

Data Analysis, Privacy, Self-Hosting, Web Analytics, Webmaster Tools